Marketing programs may provide students with specific skills and knowledge associated with the identification of target audiences, the creation of pricing strategies, the development of services and products and the implementation of advertising methods to reach the appropriate consumers. 

Tunisia, officially the Republic of Tunisia, is the smallest country in North Africa. It is a Maghreb country bordered by Algeria to the west, Libya to the southeast and the Mediterranean Sea to the north and east. At the university level in Tunisia the first cycle of studies in the academic stream is of two years, which leads to the award of Diploma d’Etudes Universitaires du Premier Cycle.